Making AI work
in complex organisations.

I help organisations change how they work with AI – focused on the use cases that create real value, and on the people who make them work. From strategy to pilots in everyday practice, especially in healthcare.

Portrait of Martin Stahl

Clarity. Impact. Change.

I'm a Digital Product Executive and Organisational Consultant with a proven track record of over 15 years in Berlin's startup ecosystem. I work at the intersection of product development, resilient organisations, and systemic change — helping teams and leaders build the structures and habits that let them do their best work. Today, as organisational developer and Head of AI, I lead the AI steering committee of a German healthcare group.

AI Transformation

Organisational developer and Head of AI at Johanniter: leading the AI steering committee – strategy, prioritising use cases by value, compliance and pilots in clinical practice.

Johanniter GmbH

Training

Professional training in AI & Future Skills with Haufe Akademie.

Training dates

Coaching & Sparring

Sparring and coaching in AI transformation, product management and organisational development with MakeProduct.Work.

Coaching offer

Latest Articles

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Bar man pouring the drink at a bar.
7 min read

From expensive chat buddy to agentic systems

Many companies now use Large Language Models (LLMs) quite intensively in their daily work. The result: companies now face high costs while the actual value remains unclear or hard to measure. Here's how to fix it.

AI Organisation Transformation
9 min read

Are AI PMs just Output Maximizers?

In the age of cheap code and cheap features, PMs need to focus on their core: context, strategy, discovery.

AI Product
3 min read

Best AI-powered tools for PMs

An overview of AI tools and helper applications organised across key categories — from text creation and research to engineering and marketing. Updated regularly as the landscape evolves.

AI Product Tools

Training & talks

All training dates →

Let's talk.

Working on AI transformation, organisational change or product leadership – or simply want to get in touch? I look forward to hearing from you.